Privacy policy
Playpulse AS (“we” or “Playpulse”) respect your privacy. Hence, the following privacy policy provides information explaining how we use the data that we collect when you use our websites and our products.
Playpulse functions as the Data Controller, and we ensure that all personal data is collected and processed in accordance with the applicable laws. Playpulse is a company established and registered in Norway:
- Organization number: 918 465 618
- Address: Christian Krohgs gate 1, 0186 Oslo, Norway
- Contact info: privacy@playpulse.com
As Playpulse is based in Norway, we adhere to the General Data Protection Regulation (GDPR). Moreover, Playpulse also follows the California Consumer Privacy Act (CCPA) as we also target American audiences. Thus, all data collection and storage will be in accordance with GDPR and CCPA regulations. This means that we only collect data if we have a legitimate purpose for collecting, using, and storing it. In order to protect your personal data as best as possible, we continuously assess our data processing practice to ensure full compliance. We do not share any personal information with any third-party unless required by law, or otherwise specifically agreed to.
What data do we collect and for which purpose do we use it?
Information that you provide us
Website
Newsletter registration
We collect your email address and full name once you opt-in to receive our newsletters. The legal basis for the processing is consent, which is voluntary to submit. Thus, the data is provided to Playpulse by the subscriber. If the subscriber no longer wishes to be a recipient of the newsletter, the subscriber can, at any time, choose to unsubscribe by following the instructions included in our newsletters.
Order Placement on the website
When an order is completed for any Playpulse product, we collect full name, email, address, phone number as well as credit card information, or any other payment information provided. As part of the payment confirmation process, Shopify carries out a fraud analysis to detect any orders that could be fraudulent. After a purchase, we store your order and service details to ensure that we can provide you with the rights you are granted in our Terms and Conditions. The legal basis for the processing is fulfilling an agreement to which the customer is a party. The data is provided to Playpulse by the customer when purchasing a product from Playpulse. If a customer does not wish to provide the necessary contact and payment information, the customer will be unable to purchase Playpulse products.
PlaypulseONE
User registration
Upon registering a Playpulse ONE user, Playpulse collects the email address as well as the username and password used for login. The username, which will be the display name in games and apps using the Playpulse ONE may be displayed to other users in online games as well. In addition, users can choose to register their height, weight, age, and gender as part of the user registration process.
In-game data
While using the Playpulse ONE, heart rate and pedal movement will be recorded. The data is provided to Playpulse by the user to improve the Playpulse service. Moreover, one purpose for collecting this data is to provide the user with fitness data in Playpulse applications.
Information that we collect automatically
Log
We collect the information that web browsers, mobile devices, and servers provide. This includes the browser type and version, IP address, unique device identifiers, operating system, referring site, and the date and time of access.
Geolocation
When entering our website, the browser will determine the approximate location of your device. We collect and use this information to report how many people visit our website from certain geographic regions and to display the correct store, currency, and shipping options based on your location.
Cookies
Cookies are small pieces of information stored on your computer, tablet, or smartphone when you visit a website. We use both session and persistent cookies on our website to provide you with better functionality and user experience. For more information about our use of cookies, including how you can manage the use of cookies, please see our Cookie Policy.
How do we store your data?
The data is stored in databases on secure servers hosted by Amazon. These servers only accept encrypted connections. Only a couple of key Playpulse employees have the credentials to access this data. Playpulse deletes or irreversibly anonymizes data as soon as the purpose of the processing is fulfilled, or we are no longer required by law to store your data.
Storing of Personal Data in Europe
Playpulse securely stores the personal data on servers hosted by Amazon, and will not be transferred outside of Europe.
Storing of Personal Data in the United States
Playpulse securely stores the personal data on servers hosted by Amazon, and will not be transferred outside of the United States.
Marketing
Playpulse processes the following personal data for the purpose of sending marketing to the customer. Playpulse will only target the customer with marketing that is relevant to the customer, based on product interest or purchases done in the past. Playpulse will also use customer data to find new potential customers based on similarities between the customer and the potential customers, using social media tools such as lookalike audiences and similar. The legal basis for the processing is consent from the data subject, which is voluntary to submit. This data is provided to Playpulse by the customer. The customer can choose to provide this information in the ordering process.
We use services provided by Google, Facebook, and others that help us deliver ads and for web analytic purposes. You can manage your cookie settings in your browser settings on your computer, tablet, or mobile device.
Disclosure to Third Parties
Playpulse does not disclose personal data to unauthorized third parties. Any transfer of personal data is in accordance with the law. Based on our understanding of the term "sell" under the CCPA, we do not "sell" your personal information and have not sold it to third parties for a business or commercial purpose in the 12 months preceding the CCPA's entry into force. However, like many companies online, we use services provided by Google, Facebook, and others that help deliver ads and for web analytic purposes. See both how you can manage your cookie settings in our cookie policy and how to withdraw your consent to marketing above.
What are your data protection rights?
Playpulse would like to make sure you are fully aware of all of your data protection rights. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email: privacy@playpulse.com.
General Data Protection Regulation (GDPR)
In accordance with the GDPR, every user is entitled to the following:
The right to access
You have the right to request Playpulse for copies of your personal data. We may charge you a small fee for this service.
The right to rectification
You have the right to request that Playpulse correct any information you believe is inaccurate. You also have the right to request Playpulse to complete the information you believe is incomplete.
The right to erasure
You have the right to request that Playpulse erase your personal data, under certain conditions.
The right to restrict processing
You have the right to request that Playpulse restrict the processing of your personal data, under certain conditions.
The right to object to processing
You have the right to object to Playpulse’s processing of your personal data, under certain conditions.
The right to data portability
You have the right to request that Playpulse transfer the data that we have collected to another organization, or directly to you, under certain conditions.
California Consumer Privacy Act (CCPA)
If you are a customer permanently located in California, US, you have the following rights:
The right to notice
You have the right to be noticed of Playpulse’s practices regarding the collection, use, sale, and sharing of personal information.
The right to know
You have the right to request a summary of the personal information that Playpulse has collected about you, and a copy of the specific pieces of personal information Playpulse has collected about you.
The right to delete
You have the right to request that Playpulse delete the personal information that has been collected about you.
The right to non-discrimination
You have the right to not be discriminated against when exercising your CCPA rights, including being denied goods or services, being charged with different pricing, and being provided a different level or quality of goods or services.
What are cookies?
Cookies are small pieces of information stored on your computer, tablet, or smartphone when you visit a website. Most websites today collect a certain amount of basic information for the website to run efficiently by storing your preferences. Thus, allowing cookies will improve the user experience, especially in terms of shopping experiences, form submissions, and personalization.
How do we use cookies?
We use both session and persistent cookies on our website to provide you with better functionality and user experience. Session cookies are temporary and expire once your browser session ends. Persistent cookies encompass all cookies that remain on your hard drive until you disable them or your browser does, depending on the cookie’s expiration date. You can easily disable cookies in your browser settings.
Strictly necessary cookies
Our strictly necessary cookies are essential for you to browse the website and use its features, such as accessing secure areas of the site. For instance, these allow us to display our websites in a proper format, authenticate and verify your transactions, and preserve the content of your cart when shopping at our site.
Performance cookies
Our performance cookies are used to analyze the interaction on our website, track visitor movements, and gather broad demographic information for aggregate use. These cookies monitor only the performance of the site as the user interacts with it. We use the information to compile reports and to help us improve the websites. Thus, these cookies are only intended for statistical analysis to better understand the needs of our visitors and are not linked to any personally identifiable information.
Marketing cookies
Our marketing cookies are intended to measure the effectiveness of our advertising and targeting initiatives. Consequently, our visitors will be delivered more personalized and relevant content.
Which cookies do we use?
We currently use cookies from Playpulse, Shopify, Google Analytics, Google Tag Manager, DoubleClick, Segment, Hotjar, Facebook Pixel, and Klaviyo.
How do you manage cookies?
If you want to disable cookies, you can do so in the settings of your internet browser (e.g. Google Chrome, Safari, Firefox, Internet Explorer). Notice that disabling cookies will affect your user experience as well as the performance and functionality of the website.
How to contact us about privacy
If you are dissatisfied with how Playpulse processes personal data or have questions or inquiries concerning the processing of personal data, contact us at privacy@playpulse.com. Data subjects may also file a complaint by contacting the Data Protection Authority in Norway or if the customer is resident elsewhere their local data protection authority.